Why Gastrograph
Making the right small change in your product can lead to big wins in the market. Artificial intelligence identifies ways to optimize your product, so you can attract new customers in existing markets and launch your product in untapped markets.
Our Approach
The way we collect and report data ensures the safety of your data and maximizes depth of insight.
Gather Data
Using the Gastrograph Mobile App, we collect detailed data on your product or prototype and the competitive landscape.
Determine Predictions
The AI leverages our pre-collected data and your unique panel data to make high resolution predictions.
Contextualize Insights
The AI is complemented by our team of sensory and food science experts who can add context to your results and offer trusted recommendations.
Review Results
Use the SensoryLink web portal to review and analyze results with our intuitive tools that provide flexibility to visualize your insights in multiple ways.
Our Mission
To clarify data for product and market optimization with speed, accuracy, and actionable steps
Featured Articles
The AI That Knows Exactly What You Want to Eat
Can an app lead to better-tasting food by digitally measuring flavor?
Why Are American Chips So Boring?
International chip flavors seem to have all the fun. But to get chip flavors like hot pot or fried crab in America, the snack industry would have to change the way it does everything.
