See Where Your Product Stands
With our in-depth Product Market Insights (PMI), you gain visibility of your product’s competitive landscape. See the exact flavors in your product, visualize how your product stacks up against competitors, and identify effective alterations to optimize your product for your consumers.
Get Smarter Data
Our application delivers six insightful ways to analyze your product’s flavors and performance, so you can have confidence that your decisions will move the needle for more wins in the market.
Stack Rank & Competitive Benchmarks
Compare your products to others in the market, and see a global product benchmark.
Preference Distributions
Predict how a target population's preference for a product is distributed.
Market Maps
See a bird's eye view of a particular market, including drivers of preference, product density, and competitive differences in specific products.
Product Flavor Profile Analysis
Examine the flavors that the average consumer perceives in your product.
AI Descriptive Analysis
Break down the predicted consumer perception of specific flavors, aromas, and textures.
Drivers of Preference
See the specific flavors, aromas, and textures driving preference and dispreference in each product.
Measurable Results
Our predictions are sourced from broad and deep data, so we can provide accurate and individualized product and market insights.
30+ Countries
Predict consumer preference for your exact global location.
1+ Billion Data Points
Benefit from data collected across a wide variety of food and beverage types.
Targetable Demographics
Customize by gender, age, smoking habits, taste experience, and more.
Predictive Intelligence
Create insightful models of flavor, texture, and aroma preferences around the world.
Augment Data
With our platform, your data is used efficiently as predictions become more accurate with each project.
Remove Guesswork
When your decisions are backed by our data, you can have confidence in the outcomes.
Augment Data
With our platform, your data is used efficiently as predictions become more accurate with each project.
Remove Guesswork
When your decisions are backed by our data, you can have confidence in the outcomes.
Security and Data Segments
With a trunk and branch model for data collection, we maximize the data you store with us, providing you enhanced insights while maintaining absolute confidentiality.
Benefit From Existing Data
When you partner with us, you gain access to our centralized trunk of data on a variety of products worldwide, increasing the accuracy of your predictions.
Secure & Centralize Data
Keep all your product data in one secure place. In our system, your company has its own unique proprietary branch that competitors cannot access.
Enable Compound Learning
We continually use your old and new data to refine product insights, which means the accuracy of predictions increases over time.
Featured Articles
The AI That Knows Exactly What You Want to Eat
Can an app lead to better-tasting food by digitally measuring flavor?
Why Are American Chips So Boring?
International chip flavors seem to have all the fun. But to get chip flavors like hot pot or fried crab in America, the snack industry would have to change the way it does everything.