Discover Leading Research
See the latest content from our leaders and research that drives innovation in our industry.
Leveraging AI to achieve super-human performance in Food & Beverage product optimization across cultures
Pangborn 2023 Poster
Consumer Preference Changes induced by COVID-19
Post presented at Eurosense 2020 – A Sense of Innovation
Hierarchical Data Modeling Through Projection in High Dimensional Space
The Deconstruction of a Product's Flavor -- Whitepaper
Which American snack would be most successful in a Chinese market?
Understanding the Debate Over Natural Processed Versus Washed Coffees
Predicting Consumer Preference Whitepaper
Predicting Consumer Preference From Reviews of Professional Tasting Panels on the Gastrograph Sensory System
Hierarchical Data Modeling Through Projection in High Dimensional Space
The Deconstruction of a Product's Flavor
Local Fisher Discriminant Analysis on Beer Style Clustering
LDFA as a method for improved clustering in sensory statistical sensory methods
Translating Flavor Across the World
With Gastrograph AI, you no longer have to conduct tests in all the different locations and sub-locations in which you want to launch a product
Sweet and Sour: Our Changing Flavor Preferences During COVID
Consumer preferences are ever-evolving and always surprising. We were interested to find out if the pandemic impacted our preferences. Spoiler: it did
Why Conventional Product Testing Gets Flavor So Wrong
Describing flavors in a way that’s useful for product development is tricky because flavors are complicated, and taste is a subjective experience. Con
TMRE 2023 - The Market Research Event
TMRE unites hundreds of insights executives with a common goal - advancing the insights practice
Pangborn 2023
Meeting new challenges in a changing world
IIEX Europe - 2023
Insight Innovation Exchange 2023
Consumer Preference Changes induced by COVID-19 quarantine for the General Population United States
COVID-19 induced consumer preference trends identified by predictive sensory analysis
How AI Actually Determined the Best Non-Dairy Ice Cream
Consumer preferences are ever-evolving and always surprising. We were interested to find
Predicting Consumer Food and Beverage Preference States
Predicting Consumer Food and Beverage Preference States
The Drop In CEO
Jason Cohen:Targeting Consumer Taste With Technology
Read our Whitepaper
Our double-blind validation study shows how Gastrograph AI outperforms traditional product testing.